Siemens

A customized LinkedIn Virtual Selling Program and LinkedIn Social Selling Video Program was created for various markets, including on-site trainings in the Nordics, Benelux, Italy, France, Spain, and Brazil. The program focuses on optimizing the adoption of Sales Navigator in combination with internal sales and data tools, as well as the effective use of LinkedIn and personal video in the B2B sales process to enhance the conversion of acquisition to initial meetings. The initial results have been impressive, with an average increase of +20% in SSI score, an average increase of +250% in reach and engagement on content, and the identification of +20 potential business leads, with 2 being generated during the on-site training exercises.